Spindlewood Holiday Park — Case Study | FasxTech Digital
Work/Spindlewood Holiday Park
SEOSocial MediaPaid AdvertisingHospitality

How Spindlewood grew enquiries 36% month‑on‑month

A family-owned East Sussex holiday park with a beautiful product but a quiet online presence — transformed into a destination the right buyers could actually find.

spindlewood.co.uk
Spindlewood Country Holiday Park homepage built by FasxTech Digital
0%
MoM enquiry growth
0
to milestone results
+0%
Month-on-month increase in inbound enquiries
0 mo
From launch to measurable, repeatable growth
Pg 1
Google rankings for high-intent local search terms
UK-wide
Reach extended well beyond East Sussex
The brief

A standout park that nobody could find online

Established in 1981 and set in the Weald of Sussex near Hastings, Spindlewood Country Holiday Park offers luxury lodges and residential park homes in a genuinely tranquil setting. The experience was excellent — but a year ago, the digital presence didn't reflect it. Reach was limited, and new enquiries arrived mostly through word of mouth.

The challenge

  • Low visibility on Google for the searches that mattered
  • Enquiries reliant on word of mouth, not discovery
  • A premium product under-represented online
  • No structured paid or social strategy in place

The objective

  • Be found by people actively searching in the South East
  • Rank for terms like "holiday homes for sale in East Sussex"
  • Turn online discovery into qualified enquiries
  • Build reach beyond the local catchment
Our approach

A blend of SEO, social and paid — pulling in one direction

Our goal was simple: get Spindlewood discovered by the right audience — people searching for a peaceful, family-friendly holiday home in the South East.

01

Search Engine Optimisation

Optimised the site to rank for high-intent terms such as "holiday homes for sale in East Sussex" and "family holiday parks near Hastings."

02

Social Media Marketing

Built a consistent, visual presence that showcased the park's lodges and lifestyle to the audiences most likely to buy.

03

Paid Advertising

Targeted campaigns put Spindlewood in front of in-market buyers across the UK, extending reach far beyond the local area.

The results

Twelve months of compounding, measurable growth

A representative view of the enquiry and traffic trend over the engagement.

SSpindlewood · Performance overview
Last 12 months
Monthly inbound enquiries
Trending up ▲ +36% MoM
Enquiry source mix
Organic search
Paid ads
Social
Direct / referral
0
MoM enquiries
Pg 1
Google rankings

Chart values illustrate the reported growth trend (36% month-on-month enquiry increase over twelve months). Source mix shown for illustration of channel strategy.

The build

A site that finally matched the experience

From homepage to enquiry form, every page was built to convert curious searchers into genuine viewings — fast, mobile-first, and unmistakably Spindlewood.

Property, hospitality and leisure brands need their digital front door to feel as considered as the place itself. That's exactly what we set out to deliver.

Lodges from the heart of Sussex
Enquire now
Spindlewood homepage
Video review
In their words

Hear it straight from the client

A quick word from the people behind the project on what working with FasxTech was actually like — and the difference it made to their business.

R
Richard
Spindlewood Country Holiday Park
Our goal was simple — we wanted Spindlewood to be discovered by the right audience. We used a mix of SEO, social media and paid advertising to make that happen.
Farrukh AbbasDirector, FasxTech Digital

Want results like Spindlewood?

If your product is better than your online presence suggests, let's fix that. Tell us about your business and we'll show you where the growth is.

Start your project

Results as reported in Lancashire Business View, "Spindlewood Holiday Park Sees 36% Surge in Enquiries After Partnering with Fasxtech Digital." Spindlewood Country Holiday Park, est. 1981, Hastings, East Sussex.

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