Welton Renewables: organic solar leads from local SEO and Reels
Welton Renewables installs solar panels, battery storage and EV chargers across Bedfordshire. Fasxtech Digital generates its organic leads. We pair local SEO with short-form video for Instagram and Facebook. Homeowners find Welton on Google, then see real installs in its Reels.
- Client
- Welton Renewables
- Industry
- Solar, battery storage and EV charger installation
- Location
- Bedfordshire
- Partnership
- Ongoing
- Services
- Local SEO, location pages, SEO blogs, video editing, social media
- Headline result
- Steady organic leads from Google and social
The goal
Solar is a big purchase. Homeowners research for weeks before they ask for a quote.
Welton needed to show up when local people searched. It also needed to build trust before the first phone call. And it wanted leads that didn't depend on ad spend.
What we did for Welton Renewables
Location pages
Town-by-town pages for solar PV, battery storage, EV chargers and electrical work across Bedfordshire.
Service pages
Dedicated pages for residential and commercial solar installation, each built to rank.
SEO blog programme
Regular articles on solar and battery storage that build topical authority and link to key services.
Daily rank tracking
We track around 100 service-area keywords in Google UK every day, so gains and drops are spotted fast.
Video editing
Short Reels that show real installs, from roof to inverter, edited for Instagram and Facebook.
Social media
A steady posting rhythm that keeps Welton visible to local homeowners.
See the content in action
Reels turn a quote into a conversation. Homeowners see the team, the kit and the finished roof.
That proof builds trust before anyone picks up the phone. Paired with strong local rankings, it turns searches into enquiries.
- Organic leads from Google, with no cost per click.
- Local pages rank for towns across Bedfordshire.
- Reels show real installs and build trust early.
Why it worked
Search and video do different jobs. SEO puts Welton in front of people searching right now.
Reels show the quality of the work. Together, they bring in homeowners who already trust the brand.
Welton Renewables case study FAQs
How do solar installers get more leads without paying for ads?
Combine local SEO with social video. Location pages help you rank in nearby towns. Reels of real installs build trust. This is how Welton Renewables generates organic leads.
Why do location pages help local SEO?
Each page targets one service in one town. That matches how homeowners search, such as “solar panels” plus their town. Unique pages help Google show you for each area.
Do Reels help solar companies win customers?
Yes. Short videos of real installs show quality and professionalism. They help homeowners trust a company before they ask for a quote.
Does Fasxtech Digital work with other renewable energy companies?
Yes. We help solar, heat pump and home energy installers across the UK with SEO, video and paid ads.
Want leads without the ad bill?
Tell us about your installation business. We'll show you how SEO and video can work for you.